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A half-day or whole day event delivered at local schools by Coventry University staff, supported by Student Ambassadors. Pupils develop and market a product for either the Chinese, Japanese, Italian or Portuguese markets as well as learning some key vocabulary in their target language. Other languages may be possible. 'Business Dragons' from the local business community can also be invited to evaluate the pupils' product presentations.
For more information please contact routes@aston.ac.uk or 0121 204 3872.
Please note this activity is restricted to schools in the West Midlands consortium only. Please visit the events page of your local consortium for similar activities.